We unlock your brand‘s Potential

by tapping into Exeter‘s student Pulse


Marketing for Exeter.

By Students.

To win Gen Z.

The 30,000 Gen Z students at Exeter University make up 22% of the local population

66% of Gen Z are searching for brands to build loyalty to

>71% of Gen Z engage with social media daily

61% of Gen Z are likely to support local businesses with digital presence

SMA provides the resources and understanding to engage Gen Z effectively and affordably

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Why Students?

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Valuable prior working experience and strong theoretical background

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First hand understanding of the demographic and its fast moving trends

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Highly motivated by the opportunity to be creative and deliver real impact

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Have concentrated networks within the University and can be activated as nano-influencers

Who we are

SMA is a non-profit marketing agency whose purpose is rooted in supporting the local ecosystem.

Providing

Provide

Tangible marketing experience to talented students

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Enable

Local businesses to grow within the student demographic strategically and at an accessible cost

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Recycle

Value created through this mutual benefit back into the local economy via social investment initiatives

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Our service is tailored to your needs and respectful of your boundaries.



Consultation and situation analysis

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Campaign strategy and plan

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Promotional activation

Social media management

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Success evaluation and insight report

Continuous communication, feedback, and approval

A selective talent pipeline

Quality Assurance

Clearly outlined KPI’s and objectives

Bespoke project teams